Berlin ITB 2018 at the travel market forefront


Prime Tour Ltd team has just come back from traditional ITB Berlin international tourism trade fair that was held 7-11 March, 2018. Perhaps you know that ITB Berlin is a mirror of the international tourism industry, the main forum of the industry, covering the whole world. According to many experts, ITB Berlin as no other tourism exhibition reflects all major trends in the development of international tourism. Here all directions and all links of the chain of creation of the tourist product are presented.

The 52th ITB Berlin was no exception from this tradition and gathered around 10,000 participating companies and 1000 qualified top buyers from more than 187 countries and regions. The number of visitors in total exceeded 120,000 in 26 exhibition halls that were booked several months in advance. Belarus is traditionally a popular tourist destination for German tourists. In order to constantly expand cooperation, create new business contacts and strengthen Belarusian’s image as a tourism-friendly country, the National Tourism Agency traditionally formed a single national exposition with participation of leading Belarusian DMC operators.

Our company team is quite satisfied with the results of promotion of new destinations, services and travel opportunities in Belarus and did one more step towards international networking with many renowned travel companies from abroad. And, of course, we are looking forward for the Summer of 2018 to see you here in Belarus! Welcome!